THE RTL’S GETTING ON BOARD PROGRAM: NOW FOR USERS AGED 55 AND OVER!
Longueuil, October 25, 2021 – The Réseau de transport de Longueuil (RTL) wishes to encourage Longueuil residents aged 55 and over to use its buses and give their feedback on the advantages of public transit, namely accessibility, reliability and simplicity.
Ever attentive to the changing needs of its users, the RTL is teaming up with community partners to promote the Getting on board program to people aged 55 and over. The first step is to reach out to the target groups, whether they live in seniors’ residences, belong to a club, or volunteer for an association. This program, designed to increase awareness about public transit, is being offered alongside the one for elementary school students, in place since 1996.
With the new Getting on board - 55+ component, the RTL is hoping to see a gradual increase in ridership among the 55+ crowd, thus helping them to preserve their mobility and independence.
The RTL plans to use different communication methods to inform residents in this age bracket about bus safety, as a way of countering any fears or concerns they may have. For the RTL, it is vital that these individuals feel safe riding public transit when and wherever they like, allowing them to remain active and continue contributing to community life.
As such, the RTL will head out into the Agglomération to speak directly to groups of people aged 55 and over.
“The RTL has adopted a plan to revive public transit on its territory that includes all users, hence our decision to adapt our services to this age group, which accounts for 17% of our users. Together with our community partners, we are strengthening our ties with these users while improving our services.”
– Michel Veilleux, Executive Director of the RTL
About the RTL
The Réseau de transport de Longueuil (RTL) is the main transit provider for individuals within the five cities that comprise the Agglomération de Longueuil.
The third-largest public transit organization in Québec, the RTL operates a network of 793 kilometres. With some 1,100 employees, the RTL is a major employer that contributes to the economic vitality of the region.
Ever receptive to its users, the RTL plays a key role in the lives of the people and the communities it serves by providing solutions that are efficient, innovative, and adapted to the evolving needs
of its clientele. Improving quality of life for the citizens of the Agglomération de Longueuil is a top priority for the RTL.